Mie

Heiji Senbei

Japanese notation　"平治煎餅"

Japanese Page

Simple yet profound taste made with sugar, flour and eggs

“Heiji Senbei”, a rice craker made by Heiji Senbei Honten locates in Tsu city, Mie Prefecture, is the store’s signature product and the production process has not been changed since its release in 1913. It is an historical sweet.

The tubular package contains eight individual packages and each package includes dual crackers.

The size of each rice cracker is 5 cm in diameter wrapped in Japanese paper.

The packaging is labeled with “Heiji” and a kasa (bamboo hat) is drawn on it.

The shape looks like a hat. The gently curved conical shape looks like a hand -made.

The ingredient includes only 3, sugar, flour, and eggs. It tastes simple yet profound flavor. The texture is crispy and hard, but it crumbles in the mouth. It is slightly sweet and we can enjoy the flavor of delicious wheat and egg.

More than 100 years of history

Price

1bag(16pieces) : 540yen
(approximately 3.80 USD)

Manufacturer

平治煎餅本店